As a marketing leader with 15+ years of experience, I specialize in partner marketing, growth strategy, brand management, and e-commerce acceleration. I have led full-funnel marketing initiatives across retail, aviation, FMCG, and technology environments, driving measurable commercial growth through structured strategy and data-informed execution. My experience spans demand generation, performance optimisation, analytics enablement, and cross-functional leadership, with a strong focus on aligning marketing outcomes to business objectives.